Music

what is be hear now?

The main goal of Creative Ballarat’s Be Hear Now program is to find, foster and develop artists within the Ballarat region. The program of support has focused on identifying talent, providing mentoring and training, assets and resources such as video production amongst other elements. We choose the ‘talent worth watching’ and we work out what kinds of support they need to thrive.

But Be Hear Now is for everyone who loves live and original music. It’s open to all genres, ages, energies, styles and expertise. Check out the full program of events and activities, and most of them are FREE!

The selected acts for Be Hear Now are given status in a festival showcase program - 9 to 11 August 2024 - and are mentored by the festival team, provided with profile articles and coverage including radio, newspapers, magazines and online. They are also introduced to our industry connections from record labels, booking agencies, streaming and online marketing and industry bodies.